When we set out to create Pipeys, we knew we wanted to do things differently.
From the very beginning, our goal wasn't just to make another snack. We wanted to create a snack that stood out for its flavour, quality, and ingredients. That's why one of the most important decisions we made was choosing to make Pipeys with 100% macadamia oil.
It's not the most common choice in the snack world, but that's exactly why we chose it.
A Premium Oil from South African Soil
South Africa is one of the world's leading producers of macadamia nuts, and we wanted to celebrate an ingredient that's proudly grown right here at home.
By using locally sourced macadamia oil, we're supporting South African agriculture while bringing a premium ingredient into every Pipeys pack.
It's part of our commitment to creating a snack that's proudly South African from farm to flavour.
Naturally Rich in Good Fats
Macadamia oil is known for its unique nutritional profile.
It contains high levels of monounsaturated fats, the same type of fats found in foods like avocados and olive oil. These fats are widely recognised as part of a balanced lifestyle and are often considered a better choice than oils high in saturated fats.
Macadamia oil is also naturally rich in Omega 7 fatty acids, a less common fatty acid found in only a handful of foods.
Light Taste, Big Crunch
One of the reasons we love macadamia oil is that it allows the flavour of the snack to shine.
Unlike heavier oils that can leave an overpowering taste, macadamia oil has a naturally mild and clean flavour profile. This means every Pipeys flavour, from Smokey BBQ to Fruit Chutney and Salt & Vinegar, delivers the taste experience exactly as intended.
The result is a light, satisfying crunch that keeps you coming back for another bite.
A Better Approach to Snacking
At Pipeys, we believe that what goes into a snack matters.
That's why our snacks are:
• Made with 100% macadamia oil
• Gluten free
• Non GMO
• Source of fibre
• Low in saturated fat
• Free from artificial colourants and flavourants
We carefully selected every ingredient to create a snack that combines great taste with quality you can feel good about.
Supporting Sustainable Farming
Macadamia trees are long living crops that can produce nuts for decades. Many South African macadamia farms invest heavily in sustainable farming practices, helping protect natural resources while producing world class ingredients.
By choosing macadamia oil, we're helping support a farming culture focused on long term sustainability and responsible agriculture.
Why It Matters
Most snacks start with the cheapest oil available.
Pipeys started with a different question:
What's the best oil we can use?
For us, the answer was clear.
Macadamia oil brings together premium quality, local sourcing, great taste, and a nutritional profile that aligns with the kind of snack we wanted to create.
Because when you're making something different, every ingredient matters.
And that's why every Pipeys puff is made with 100% macadamia oil.
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